Privacy Policy

Last updated: March 2026

1. Who We Are

DentureHealth.com provides denture care education and information about Renew denture cleaning products.

2. Information We Collect

Email Newsletter Subscriptions

When you subscribe to our newsletter, we collect your email address, optional first name, the page URL where you subscribed, your IP address (for CASL consent records), and the date and time of subscription. We also record any UTM parameters present in your URL at the time of subscription to understand how visitors find our site.

Contact Form

When you contact us, we collect your name, email address, and message content.

Website Usage

We use Google Tag Manager to manage analytics and advertising scripts. If configured, this may include Google Analytics and advertising pixels that collect standard usage data such as pages visited and time on site.

3. How We Use Your Information

• Newsletter: To send you denture care tips, product updates, and educational content from Denturist Darryl Audette. You will only receive emails you have explicitly opted into.
• Contact form: To respond to your inquiry.
• Analytics and advertising: To understand how visitors use our site and to measure the effectiveness of advertising campaigns.

4. Email Marketing — CASL Compliance

We comply with Canada's Anti-Spam Legislation (CASL). When you subscribe to our newsletter:

• You are giving express consent to receive email communications.
• Every email includes an unsubscribe link. You can unsubscribe at any time.
• Our physical mailing address is included in every email as required by CASL.
• We retain consent records as required by law.

5. Data Processors

Mailchimp (The Rocket Science Group, LLC): We use Mailchimp to manage our email list and send newsletters. Your email address and subscription data is stored on Mailchimp's servers. Mailchimp is CASL and GDPR compliant. See Mailchimp's privacy policy.

6. Ad Tracking Cookies

If you arrive at our site via a Google Ads or Facebook advertisement, those platforms may set cookies to measure conversion events (e.g., newsletter signups). These cookies are governed by Google's and Meta's respective privacy policies. You can opt out of interest-based advertising via your browser settings or the platforms' opt-out tools.

7. UTM Tracking

We use UTM parameters in advertising links to identify which campaigns drive traffic to our site. These values are stored in your browser's session storage and are included with newsletter subscription data so we can improve our marketing. Session storage is cleared when you close your browser.

8. Data Retention

Newsletter subscriber data is retained for as long as you remain subscribed. Upon unsubscription, your data is archived in Mailchimp as required for CASL compliance and deleted after the legally required retention period. Contact form submissions are not stored beyond the initial forwarding to our email system.

9. Your Rights

You may request access to, correction of, or deletion of your personal information by contacting us at our contact page. You may unsubscribe from our newsletter at any time via the unsubscribe link in any email.

10. Contact

Questions about this privacy policy? Contact us at denturehealth.com/contact.